Job Description
Job Purpose: Directs and manages the timely completion, quality, and brand requirements of creative projects. Ensures marketing and organizational needs are met on time and on budget while managing resources to achieve the best workflow and greatest efficiency. Manages activities of the creative and design staff for marketing projects, print or digital content and contributes to the design process.
Job Summary: Manages creative projects in a fast-paced, deadline driven environment, working cross-departmentally, supporting and collaborating cross-functionally. Delivers projects as efficiently as possible to maximize direct internal and external communication and profitability. Coaches and develops the creative and design staff and their performance, results, and production output.
Essential Functions: - Collaborates cross-departmentally with cross-functional teams to manage and develop brand compliant, multi-faceted projects and campaigns, promotional materials, and marketing elements that align with the overall brand voice, platform, and strategy to increase sales.
- Manages, coaches, and develops the creative and design staff and their performance, results and production output.
- Organizes, prioritizes and takes accountability for workflows from creative development through delivery of materials to print production, digital/marketing, ecommerce and technology teams.
- Acts as a liaison/communications hub between Marketing & Ecommerce members and other stakeholders who may impact an assigned project.
- Maintains the status of new and ongoing projects via weekly reports and project management systems. Creates detailed timing plans (from creative development through delivery) and manages timing plans throughout the life of each project.
- Performs other job-related duties as assigned.
Job Competencies: Knowledge of: Marketing principles, branding strategies, and consumer behavior; project management methodologies; design principles, typography, color theory, and industry-standard design software; digital marketing channels, including social media, email marketing, and SEO. Proficiency in Adobe Creative Suite required.
Skill in: Leading and motivating teams, delegating tasks, and providing clear direction; written and verbal communication to present complex ideas clearly and concisely; problem-solving and decision-making; managing multiple projects and deadlines simultaneously; prioritizing tasks and managing workflows; using industry-standard software, such as project management tools, design software, and productivity tools.
Ability to: Adapt to changing priorities and deadlines; think creatively and generate innovative ideas; pay close attention to detail and ensure accuracy; build and maintain strong relationships with colleagues, stakeholders, and clients; think strategically and make informed decisions.
Minimum Qualifications : Education Level: Bachelor’s Degree in Marketing, Graphic Design, Communications, or a related field from an accredited college or university.
Experience: - Minimum of five (5) years of experience in in a creative or marketing role is essential. This experience should include a proven track record of managing creative projects, leading teams, and working with cross-functional teams.
- Marketing agency experience strongly preferred.
- Proficiency in Adobe Creative Suite is required, and Google applications is a plus.
- Must have an understanding of all production disciplines: print, digital, and social media marketing.
Position is hybrid (minimum of three days a week in office). Candidates must be able to commute to and from the offices in Charlotte, NC.
Job Tags
Permanent employment, 3 days per week,