Why Catalina? Catalina delivers omni-channel solutions to our customers with a long-standing history of rich data assets, but our greatest asset is our people. Our guiding principles set the stage for winning in the markets we serve, and our potential is powerful. When you join the Catalina team, you will be part of an inclusive environment that embraces flexibility, community involvement, work-life balance as well as opportunities to grow professionally.
The Opportunity
The Director, CPG Omni-Channel Solutions (Sales) is responsible for managing partnerships across Catalina’s CPG / Brand partners. This candidate can be successful by leveraging our industry-leading innovation to better achieve a client’s strategy and ultimately driving revenue.
Achieve revenue goals by serving as a trusted marketing consultant.
Confirm objectives, utilize insights/custom research to provide a deeper understanding of the challenge/opportunity. Then, design, sell, and manage targeted campaigns that deliver measurable success against the clients’ KPIs.
Develop a business plan that includes Omni-Channel solutions & new advertising capabilities to increase client penetration and sustainable revenue growth.
Build and manage relationships across multiple clients, multiple functions (brand marketing, field sales, consumer promotion) and at all levels of the organization.
Manage accounts including revenue forecasting and the managing of programs, budgets and accounts receivable.
Overnight travel to customers as needed.
Qualifications
Bachelor’s degree
4 to 6 years previous sales experience
Experience selling print or digital media
Experience calling on CPG industry; agency experience a plus
Ability to understand several manufacturer categories and make recommendations to address strategic brand initiatives.
Excellent communication skills and the ability to interface and sell at all levels of management.
Strong analytical skills and attention to detail.
Budget management, financial projection skills.
Ability to professionally perform multi-media sales presentations.
Expert-level proficiency in Excel and PowerPoint.
Experience with Syndicated CPG Data (Nielsen, IRI, Catalina, etc.)
The intent of this job description is to describe the major duties and responsibilities performed by incumbents of this job. Incumbents may be required to perform other job-related tasks other than those specifically included in this description.
All duties and responsibilities are essential job functions and requirements and are subjected to possible modification to reasonably accommodate individuals with disabilities.
This position may be performed as a remote, work from home position.
About Catalina
Catalina is a leader in shopper intelligence and precisely targeted in-store, TV and digital media that personalizes the shopper journey. Powered by an unrivaled real-time shopper database and AI-optimized data science, Catalina helps retailers, CPG brands and agencies optimize every stage of media planning, execution and measurement to deliver more than $6 billion in consumer value annually. Catalina has no higher priority than ensuring the privacy and security of the data entrusted to the company and maintaining consumer trust. Catalina has operations in the United States, Costa Rica and Europe. To learn more, visit or follow us on LinkedIn .
Catalina is committed to investing in, empowering, and retaining an inclusive community within our company. We are dedicated to hiring the best and brightest from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has a seat at the table and a voice to be heard. Our goal is to ensure that all our talented professionals are equipped with support, resources, and the opportunity to excel.
Catalina values your privacy and is committed to protecting your personal information. Please review our privacy policy which provides details on how we process the data you provided for job applications.
We are proud to be an EEO employer M/F/D/V. We maintain a drug-free workplace.
Total Rewards & Compensation
Catalina offers a competitive total rewards package which includes a 401k with matching contributions; medical +Rx, vision, and dental coverage; tuition reimbursement, and a broad range of other benefits. Learn more at My Catalina Benefits
Compensation for the role will depend on several factors, including a candidate’s qualifications, skills, competencies, and experience.
This role is eligible for the Sales Incentive Program (SIP), with a compensation structure that includes a base salary and the potential for performance-based incentives. Detailed terms of the incentive plan will be provided upon extending an employment offer.
This compensation and benefits information is based on Catalina’s good faith estimate as of the date of publication and may be modified in the future.
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